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Key Restaurant Marketing Strategies To Kickstart 2018

The new year presents the arguably overused concept of ‘New Year, New Me’. Regardless of how cliché this phrase is, it could in fact be very beneficial for your business to implement.

Reasons to improve your marketing strategy.

As you reached the end of 2017 you may have found that your marketing ideas slowly fizzled out and this no doubt left your engagement dwindling. As part of your plan for 2018 you need to ensure that this will not happen again which leaves you with two options:

  1. Make a solid plan and motivate yourself to consistently stick to it.
  2. Utilize the help of our Essex marketing and PR team where you will benefit from the ideas of all 15 of us and just pay one fee.

Through marketing your restaurant correctly, you will drive more traffic to your website which in such a competitive industry is increasingly important for the success of your business.

 2018 is in need of visuals.

 Marketing through the medium of video is becoming more critical to your business’ success year upon year. Why? Because video generates 1200% more social media shares than text and image posts combined.

As you can see it is vital that you build video marketing into your social media marketing strategy in 2018.

Don’t ignore your consumers.

As a business you need to ensure that you communicate with your customers via a multitude of mediums, after all different people prefer to use different platforms. Not only will this improve the likelihood of your online following experiencing continual growth, but it will also present an increase in review opportunities.

Your marketing strategy needs to be at it’s very best in order to attract new customers month-on-month. With our restaurant specific marketing, you can guarantee that the most effective marketing strategy will put into place for your brand. Get in touch with our team for more information.

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