We all make mistakes, but a PR company has a job to make sure their clients steer clear of any PR potholes. We all have made a few personal decisions in the past we may regret, but the damage can be twice as bad if your company is involved. So lets talk about PR for … Read morePR for Business: Common Mistakes To Avoid.
Ensuring that your brand becomes a household name takes work. There’s a LOT of effort involved, blood, sweat and tears- well, perhaps I went a little overboard. Due to this, it might seem a little shocking that a company would decided to change their name half way through, but it’s far more common that you … Read moreRebranding: Famous Brands Without Their Famous Names
Here at VerriBerri we love a good viral Twitter account and @wewantplates is no different! Set up by 40 year old Ross McGinnes from West Yorkshire the page pokes fun at the fun ad fanciful ways in which restaurants serve up their scran. Nearly 10,000 people are following the account and we can see why… … Read moreViral Marketing: How, Why, What!
There’s no denying it, marketing and PR companies have a bad name. This is mostly because, like everywhere, there’s a few cowboys lurking in the shadows. When you hire a marketing agency you can’t expect results overnight. Anyone who promises you the earth, moon and the whole of the bloomin’ solar system will inevitably be … Read moreWhat would you do without marketing companies?
Ingoing and outgoing payments are just part of a business, but for many, cash flow problems are unfortunately a frequent issue. PR companies are not exempt from this inconvenience; in fact it appears to be more of a problem in this industry then we may first think. Purchasing something in a shop warrants payment immediately … Read morePR and Marketing Companies call for prompt payment
When it comes to PR for companies, surely the obvious advice would be to treat your customers well? Fortunately for us, Ryan Air have taken this principle and flew with it in an bid to revamp their tainted image and as a result have benefitted from a 66% raise in profits- that’s £614 million scooped … Read moreIt’s Nice To Be Important But It’s Important To Be Nice
Wrapped in the dreamy fog of a newborn baby you don’t even realise you have instantly lost your identity. With my first daughter it hit me when the health visitor came to visit. She asked how the baby was feeding and sleeping, then she looked at me ‘and how is mum?’ she asked. ‘She’s alright’ … Read moreMarketing to mums
Our supermarkets’ online PR is under serious scrutiny after the consumer group ‘Which?’ has found that they are shrinking their product’s sizes without actually cutting their prices. That’s right! Despite ‘Which?’ making a formal complaint to the Competition and Marketing Authority and an on-going investigation by the Government’s competition watchdog, our so-called ‘Big Chains’, the … Read moreSupermarkets are still cheating shoppers with their false deals: Will they ever learn?
The importance of Instagram is huge, so have you opened your account yet? Building a brand is paramount- you can portray exactly the view you want your clients to have of you but if you’re unsure, we at VerriBerri can do this for you if you’re short of time or after an Essex PR agency … Read moreAre you using Instagram for your business?
With over 300 million monthly users, Instagram is pure, gorgeous and unadulterated PR for individuals. Users, myself included, tap the like button 2.5 million times daily (in total, that’s not just me). This means that every second 28.94 screens will be tapped, around the clock, 24 hours a day, non-stop. Phew! Online PR is huge … Read moreInstagram, not just for teens