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Search Engine Optimisation explained.

What is SEO? SEO stands for search engine optimization. This is the method of gaining traffic to your website using free, organic and long lasting methods. Every single major search engine from Google to Yahoo to Bing have ‘primary search term results’ which translates to ‘where your site is ranked based upon what the search … Read moreSearch Engine Optimisation explained.

The Simple Psychology Behind Social Media

Have you ever written a Social Media post and the decided to change or delete it? I know I have! I would wager that almost everyone that reads this has experienced that slightly uncomfortable feeling in their stomach before they publish something that they’re not quite sure about. On occasion, this feeling leads to a … Read moreThe Simple Psychology Behind Social Media

Why Is Social Media A Must When It Comes To Your Online Marketing Strategy?

Social media is pivotal to anyone’s online marketing strategy. If it’s managed well it can deliver noticeable results by improving your awareness, customer engagement and driving sales. However, if it’s handled poorly it could prove detrimental to your company’s reputation. The following steps should ensure that it is a success: Who’s using your corporate social … Read moreWhy Is Social Media A Must When It Comes To Your Online Marketing Strategy?