VerriBerri

Public Relations for Children: Great idea or unethical?

The sheer volume of companies who handle P.R for children along with advertising and marketing is growing and showing no sign of slowing down. There is very little any of us can do to avoid some form of contact with it. The question I raise is, in a world where marketing, adverts and promotion are … Read morePublic Relations for Children: Great idea or unethical?

How to increase my business Twitter following.

Is your Twitter looking dreary? It isn’t unusual for a business Twitter account to trudge along and attract the limited amount of likes and retweets. After all, how likely are you to follow a brand that do nothing but talk about themselves and lets be honest, in any situation that’s boring. It is important to … Read moreHow to increase my business Twitter following.

How much should I spend on Marketing?

Why YOU need a budget for marketing. Yesterday I was having a conversation with a member of my family who is setting up his own business and it turned to budgets. I will not bore you with the details but the main thrust of the conversation was that he did not intend to market at … Read moreHow much should I spend on Marketing?

Long and short term marketing results.

I want results and I want them now!  This is not an unusual phrase that we hear here in our Essex marketing office. Naturally people use marketing to get more clients but people get more and more impatient and want to see results straight away. However new research has come to light that proves what … Read moreLong and short term marketing results.