On Sunday night we saw one of the finest displays (and results) that the England’s football team has ever produced, by beating France for the first time in 43 years. However you won’t see a five page excerpt in a newspaper showing this achievement, nor will you hear hour-long radio shows dedicated to this result. … Read moreLimited Marketing for Women’s Football
Although cocktail bars have always been around, it seems as though they have really grown in popularity over the last five years or so. Drinking cocktails is now the fashionable thing to do and these days men challenge the stigma and go to cocktail bars just as much as women. Therefore as a cocktail bar … Read moreMarketing & PR for Cocktail Bars
There are a superb array of bars around the world, that each have their unique selling point (USP). Bars do not just rely on the drinks they sell to ensure they attract customers, they need something different; be it service, design or perhaps location. The intention here is for a bar to stand out from … Read moreDon’t Miss an Opportunity to Promote your Bar
Being based in Essex, England, we experience our fair share of rubbish weather; with unpredictable bouts of sunshine and erratic rain showers. It’s not unusual for our team to be wearing their finest summer wear, only to be caught in the rain without an umbrella and suffer the consequences. And let’s be honest, it can … Read moreHow Can The Weather Impact Your Sales? VerriBerri PR and Marketing talks.
It can be difficult to own or work in a bar. It’s a fast paced business with a constant stream of customers that eagerly await your service; it is most definitely a high-pressured industry. That being said, bars are sociable places that often evoke a friendly atmosphere. With this in mind you need a marketing … Read moreWhy VerriBerri is the Best for your Bar
Bars in today’s day and age are a popular destination for all. They are far more fashionable than 10 years ago and you’d find plenty of people nowadays saying they are more of a ‘bar’ person than a ‘club’ person. The success of reality TV shows like TOWIE and Made In Chelsea contribute to this … Read moreWhy Bars Need Marketing and PR
We have recently moved to our brand new office in Maldon, just a stone’s throw away from the High Street. While we’ll miss our Witham friends, we’re hoping our move will bring us many new opportunities. If you run a small business in Maldon, we want to hear from you! As an SME, marketing and … Read moreMarketing in Maldon: What VerriBerri PR and Marketing can do for your small business!
You may have seen the marketing news over the weekend and noticed that MoneySuperMarket have been fined £80,000 by the Information Commissioner’s Office (ICO), for sending more than 7 million emails to individuals who had already opted out of the email communications. The heavy fine shows that this is a serious issue and although the … Read moreMoneySuperMarket’s Email Campaign Issue
In March 2017, Netflix released the series ‘13 Reasons Why’ which came with a lot of backlash and negative reviews and despite the series’ good intentions, it came under attack for misrepresenting mental health and ‘glorifying’ suicide. Following this, this month Netflix released a film called ‘To The Bone,’ an emotional story about the eating … Read moreCould ‘To The Bone’ have been seen more positively with better PR?
It can be difficult to differentiate between bakery firms and individual bakers, where the latter promote their baking talent alongside their personal ‘brand’. For example, Millie’s Cookies is clearly a cakery firm, whilst Nadiya Hussain is an individual baker, who just so happened to win The Great British Bake Off in 2015. Why Personal PR … Read moreIndividual PR for Bakers