Unfortunately, bad publicity can land on your doorstep when you least expect it. Whether it’s a poorly thought-out tweet or a misquote in the paper, you can never be completely sure of what damage it will do to your business’ reputation. Therefore, it’s important to make sure you know how to deal with bad publicity when … Read moreGuide to Handling Bad Publicity: Use an Expert Crisis Management Team
With Christmas now becoming a distant memory, the next big celebration in the 2018 calendar is Easter. With schools across the country soon to break for two weeks, it will leave many parents questioning what they should do to keep their little ones entertained. When it comes to marketing your kids’ brand, it’s important to … Read moreMarketing Kids Brands Ahead of the Easter Holidays
As a kids brand, it may be hard to decide how you’re going to target your core audience. This is particularly true now, with junk food and other adverts being banned from children’s media! With these recent bans in mind, it’s important to consider the ethics of marketing to children and the impact this could … Read moreThings to Avoid when Marketing to Kids
It’s notoriously difficult to keep up with the younger generation – one minute Facebook is all the rage, the next it’s apps we have never heard of! So how exactly can you keep up to date with these platform-hopping kids? Even the most renowned kids brands are still trying to understand how to promote their … Read moreUsing Social Media for Marketing Kids Brands: Are Twitter and Facebook enough?
We simply cannot hide from the fact that nearly every business is using Instagram to reach out to their prospective audience – restaurants are no exception. If you’re a restaurant owner, and your restaurant has not yet utilised Instagram to its full potential read on. You’re definitely missing out on attracting valuable customers! Content needs … Read moreYour Restaurant’s Instagram Is Key For Customer Retention
Food PR and marketing. Hospitality PR is a speciality of ours here at VerriBerri HQ and not just because we all enjoy a slap-up meal with a glass of wine. We create bespoke PR campaigns for the food and drink industry and you can select from any of the following: PR media relationships | content … Read moreFood and Drink PR and marketing.
It goes without saying that a website is a crucial element to any business. From conglomerates to local bakeries, a website ensures you can be found online. Of course, instant impressions are made when people viewing your site. This is especially important in the home cleaning industry as you simply cannot get away with having a … Read more‘Clean up’ Your Website
Research shows only 60% of paying members actually participate in leisure centre services. As such email newsletters could become an important tool in order to reignite their interest. Reminding customers of your presence is vital in order to keep up your customer retention. Leisure centres and email marketing Essex Email newsletters provide the opportunity to … Read moreEmail Newsletter Marketing For Your Leisure Centre
Hospitality PR in Essex can be a challenge, due to the heavy competition associated within the food and drink industry. A clear PR strategy it will help you to drive business to you. Online PR will also allow you to control the image associated with your company. How can food and drink PR help my … Read moreFood And Drink PR For Your Cafe
In the highly competitive hospitality industry, marketing can make or break your business. For temperamental businesses such as spas, it is essential to have a marketing strategy ready in preparation for the slow business months. This is of course, in addition to making the most of more profitable months. SEO, SEO, SEO Essentially, your search … Read moreMarketing For Your Spa