With only a couple of weeks until Halloween many restaurants and eateries will be utilising the spooky celebration to draw in more diners with seasonal promotions. If you have been struggling to come up with ideas for the perfect Halloween dining experience, don’t panic there may still be time! If not, there is always next year.
Here at VerriBerri, a restaurant PR agency, our food and drink PR team have compiled some ideas to help your restaurants Halloween promotion.
Many restaurants adopt a seasonal menu throughout the year, making the most of fresh produce. However, Halloween offers a unique opportunity to get creative with a one-off spooky menu. When creating this menu try to stay on brand there is no need to go tacky.
In order to get people booking to eat at your restaurant around Halloween, you should look at how you are promoting the event. Make sure that you utilise your social media marketing. A good idea is to invest in some professional graphic designs that you could use. By investing in a graphic designer to create some bespoke images for your event it will help in making your brand look established and is more likely to catch people’s eye.
This is the fun bit! Again, it is important that when decorating your restaurant that you stay on brand. If you are having trouble thinking of a non-tacky way of decorating your establishment have a look on apps like Pinterest for inspiration. Sometimes less is more and subtly hinting a Halloween theme is better than going all out with plastic vampires and skeletons.
How can we help
Here at VerriBerri, restaurant PR agency, our team have years of experience in food and drink PR and marketing. Our graphic design team can create bespoke images for your restaurant’s social media and promotional material. While our event team are able to assist in the décor and the smooth running of any exclusive Halloween themed parties you want to offer.
If you would like help in creating seasonal promotions or the running of your food and drink PR and marketing, then contact our award-winning team today on 01376 386850.