With more than 250 million active users, Pinterest is one of the most popular social media platforms. If you are new to Pinterest, now is the perfect time to learn how you can use this platform to grow your business.
The VerriBerri team, a marketing company in Essex, can create and manage your account whilst growing your following. This can lead to many benefits including driving sales, increasing interest and reaching a new audience.
Pinterest is great for visual content. Whether you want to spark inspiration for an idea or create mood boards for a new project, there is a wide range of things you can pin on your profile. However Pinterest is more than just this and to successfully grow your profile you need to understand Pinterest SEO. Our marketing company can make this visual content be seen on search engines by using appropriate and relevant keywords.
Create compelling content
Similar to your other social media profiles, you want your Pinterest account to create current and varied content for your audience. This can include original posts, pins and images as well as following relevant topics and businesses. You must use professional and high quality photos for pins, and ensure you include some styling in your posts. If you have a particular theme around your business, it’s a good idea to follow trending topics and to create a professional business page. Another way to create engaging content is to connect with social media influencers and work with them to share your brand.
Explore rich pins
Pinterest has a feature where you can display more context about an idea on a pin; such as information on an app, product, recipe,
Understanding how to utilise