How to develop a successful hospitality PR strategy. Our team believe that the hospitality industry represents the most diverse industry possible. It covers everything from cafés to sleeps village pubs, food brands to spirits, bed and breakfasts to luxury spa and golf clubs. At an estimated worth of over £60 billion, hospitality is a well-respected, … Read moreHospitality PR
If you are reading this blog it is likely that you are looking for an Essex based PR agency. So, why should you choose VerriBerri to help you with either your individual or business PR requirements? An entire PR agency at your disposal. If we work with you, you have full access to our entire … Read moreEssex PR agency
In a war on waste Prime Minister, Theresa May, is set to tell supermarkets to sell both fresh foods and fruit and vegetables loose rather than encased in the plastic wrapping we have all become accustomed to. Love or hate Theresa May, few will disagree with this unprecedented move which makes up part of a … Read morePlastic Free Public Relations
So why is it worth using bloggers to boost my brand? Unless you have been living under a rock, you will be aware that growing your exposure using bloggers is a seriously good way to boost your brand and increase your PR status. If you are writing blogs, you need to ensure that they are … Read moreWhy Bloggers are great for your brand.
Our Essex Public Relations office deals with reputation management on an on-going basis for clients across the UK. Many people assume that they only need their name protected in case of crisis, but that’s really not the case. Your reputation is paramount and sadly, true or false people will listen to what is being said … Read moreReputation management and crisis management agency
PR is a key element in your marketing strategy to assist you with building your brand awareness and success as a business. Our Essex marketing agency offer our top tips on PR below. Pitching. When you are sending your information over to the press it is important to know how to pitch. You need to understand … Read moreOur Top Tips for PR
Business is tricky, and life doesn’t get any easier when you are trying to grow what you have painstakingly worked to achieve. There is no quick way to decide who can do what they claim and who is just after a quick buck but there are a few tips I can offer you. Go with … Read moreHow to Pick a Good PR Agency
I’m sure everyone’s seen the shocking crisis management following up the recent train and tube strikes!? Great Anglia, Southern Rail and Transport for London have all put daily commuters to a halt over the recent weeks, causing absolute chaos at the stations. Would you know what to do if your business hit a sudden disaster? … Read moreEssex PR Agency Talks: Get Your PR Back on Track
Psychology can be used effectively in a number of industries and makes up the vast majority of the models and concepts used in public relations and social media strategies. Perhaps you are planning a campaign to improve someone’s image or attempting to persuade people to use a new product. Either way the study of human … Read moreOur Public Relations Specialists Talk: Psychology in PR
Do you know who Edward Bernays is? Some call him the ‘Father of PR’ whilst others know him as the nephew of famous psychologist Sigmund Freud. Bernays is known for groundbreaking PR and advertising techniques that transformed the marketing industry in the early 20th century. Bernays was a vital cog in building faux events, namely … Read morePsychology and PR