05 Feb Content Marketing Agency for Construction Firms
Our team here at VerriBerri are a specialist content marketing agency for construction firms. This means that we are responsible for creating a showreel of our client’s assets. Having touched upon every segment of the construction sector, our team are well geared to take on our next challenge. What’s more, we are multi-skilled too! Not only are we experts when it comes to content, but we can also help with other areas of your marketing strategy. The other services we currently offer include:
- Search Engine Optimisation (SEO)
- Pay Per Click Campaigns (PPC)
- Event Management
- Branding and Rebranding
- Business Development
- Public Relations (PR)
Social Media Posts
Lots of people consider social media as one of the easiest marketing methods. Although this isn’t completely incorrect, managing your own profiles can definitely become a full-time job.
Our content team are responsible for managing a portfolio of virtual identities. Of course, this gives us a pretty good insight into how difficult creating content can sometimes be. No matter how creative you are, everyone hits a wall at some point. By working with VerriBerri, however, you benefit from the combined ideation of an inspiring workforce. We truly believe our team is an unstoppable force and we are always bursting at the seams with creativity.
Anyone can take a photo but taking one well, is where most people hit a wall.
As a content marketing agency for construction firms, we know that photography is likely to play an important part in your strategy. Unless you are able to flaunt your skills, people aren’t going to trust you. In a saturated market, this can and will be detrimental to the longevity of your brand.
Our professional photographers are well versed when it comes to knowing what your audience want to see. By sharing imagery of your work either on your website or throughout your social channels, this will go a long way in proving your credibility.
Like photography, videography also offers you the chance to prove your skillsets. When executed properly, videos can go a long way in making your website more interesting. This type of content is also far more attention-grabbing when featured on social media, helping to boost your engagement rate.
Of course, it’s not quite as simple as just taking a video and uploading it. You need the finished article to look as polished as it can be. By utilising the skill of our videographers, you are bound to see amazing results.
The world of content marketing is a broad one and blogging is often forgotten about. Regardless, it is important you put this form of content out if you are going to boost your SEO. What’s more, sharing information on what you do can help aid your customers in making a decision. By portraying yourselves as elite specialists, this will help you build a larger client base. Before you know it, you’ll be at the forefront of your sector.
We told you we were multi-skilled and we meant it!
As a content marketing agency for construction firms, we cannot stress enough how important your website is. Given the current climate, many people have had to rely on their sites to break even, let alone make a profit! In a world so digitally advanced, relying on word of mouth is a fine line to tread.
Of course, it’s not enough to just have a website. Anyone can do this. Instead, you need one that hits the right spot. In other words, is easy to navigate for your potential clients. By bringing in a team to help, you benefit from gaining the perspective of a potential customer. From here, we can help you go about streamlining your site to be more efficient and effective.
The Importance of Multi-Media in a Modern Society
Given how fast paced our lives are, people just don’t have the patience like we used to. Ironically, reading at a long piece of text just doesn’t seem that appealing anymore. Instead, we want to see content that takes less time for us to absorb. It’s for this reason that multimedia is far more eye-catching. I mean think about it. When scrolling through your feeds, what type of content do you find yourself stopping more frequently for? Exactly.
What’s more, content such as videos and graphics offer information in a much more palatable way. This form of media is usually much more short and snappy. This allows your audience to better digest what you are trying to say.
Why You Need a Content Marketing Agency for Construction Firms
As we touched on earlier, blogs are great for SEO, but, only if you know how to properly optimise them. Similarly, your website will also need to undergo SEO if you want to be more discoverable. As a full-service agency, we have an entire team dedicated to this skill.
If creativity is not your forte then you’re definitely going to struggle with creating content on your own. By having built a happy working environment and one where our team feel valued, brainstorming sessions are aplenty. With input from people of all backgrounds, this will aid your content in being much more unique and engaging.
As an agency that communicates with lots of different business owners, we know that time is often an issue. Should this be in short supply, outsourcing your content marketing to professionals will be much more time and cost-efficient.
Contact Our Content Marketing Agency for Construction Firms
As one of the biggest marketing companies in the South East, we are keen to see more businesses grow as we do too. If you’re looking to work alongside experts on the marketing landscape, look no further. Our content marketing agency for construction firms are the perfect team for you! To get in touch, please click here or call the office on 01376 386 850. If one thing is for sure, we promise you won’t regret it!