07 Sep Graphic Design Agency
No matter what your product or service is our graphic design agency can help. When choosing an agency to partner with, make sure they fit your brands message and image. First impressions last well beyond the moment due to what’s known as the primacy effect. The first thing that someone sees will always stick; so it doesn’t matter how great your business is, if your branding is off, you won’t get customers.
First impressions are particularly important when it comes to having an online presence. Potential clients have no other way to gauge who you are.
Our creative team here at VerriBerri in Essex understand the importance of making an impact and creating that long-lasting impressions. It’s never been more important to show that your business is unique. Competition is vast, so make a potential customer a loyal client! Below, you will find a list of services which a graphic design agency can help you with. We are dedicated to creating that perfect first impression for your business!
This will be the first thing that people see when they search for your company and speaks it volumes. A logo needs to grab your audience’s attention as we know how quickly people switch off if they’re not engaged. It’s estimated that companies have approximately 2 seconds to convince potential customers that their products or services are worth consideration.
Enter: your logo. It’s the foundation of your brand identity, and every little aspect is worth an equal value. From the colour you pick to your font; they all determine the story that you’re trying to tell. Remember, you need to make sure your logo looks excellent not just for your website but also on printed material. Make sure the logo is marketable and easily identifiable. You want customers to see your logo and instantly recognise that it’s your brand!
Social Media Graphics
It’s easy to tell when a company has used a stock image. There’s nothing wrong with this, but ultimately, the picture isn’t unique. Your aim should be focused on setting yourself aside from your competition; having bespoke images created for you to upload on your social media accounts will go a very long way. It increases professionalism and connects customers with your products and services. Social media is basically a free advertising tool; so having graphics made which engage with customers is a great way to get followers and likes to your page.
A graphic design agency can help your business to look professional online and ensure content is relative to your brand. Your social media is an example of your brand and many businesses in today’s day and age build themselves through these platforms. Having an eye-catching profile and using unique images will set you aside from the rest. You might think that creating graphics to post on your social media is a waste of time because it’s almost impossible to see if they pay off. However, we can guarantee that if you post well-designed social media graphics that only you use, you will notice results. Whether that be more followers, more income or more engagement with customers, there will be something!
Business Card Design
Your business card, like your logo, is a direct representation of how people will remember you. Not only do you want to be professional; but you also need to make it as aesthetically pleasing as possible. Cards don’t need to be an expense, in fact, they’re one of the most cost-effective marketing tools for businesses on a tight budget.
They build your brand and make your business more identifiable. Many don’t see business cards as important as they once were, but that couldn’t be any further from the truth. For example, business who are in the wedding industry, find print media the perfect tool for wedding fares. Not only can you advertise your brand and hand them out to potential customers, but you can link all of your socials on there and say what your brand is in a short sentence. You don’t want your brand associated with the word ‘cheap‘; so make sure your business card optimises the possibility of making a sale.
Perhaps your business needs a fresh look; or you’ve recently partnered up with another brand and now need to rebrand. Regardless of the situation, a graphic design agency can help to do this. Rebranding is an expense, and when you need a fresh look, can be a lot of pressure.
We all know when it’s time for change. It’s easy to recognise when someone else’s business needs rebranding and actually seeing it for your own company is a lot harder. A lot of the time, it might be that you’re in denial that there’s anything wrong; or you just simply don’t have the time.. But please don’t have that attitude!
If you’re questioning whether your business needs a rebrand, ask yourself these questions:
- Does your logo still represent your brands core values?
- Are you trying to connect with more customers? If so, will your logo and website design help to do that?
- Has your business evolved since you founded it? Can your website do with an upgrade?
If you answered yes, then you should consider carrying out some TLC and think about some rebranding! It’ll pay off in the long-run and help to tighten your businesses core values and show what is important to you.
Our graphic design agency knows how important all of these qualities are. In fact, we’ve worked in this field for over 10 years, so we know exactly what is important and what isn’t. We know the importance of first impressions which the designing of your business is solely responsible for. If you would like more information about our services; contact us, click here!