31 Jan Manufacturing SEO agency
Are you looking for a manufacturing SEO agency?
VerriBerri is a full-service agency based in Essex. We work across the UK offering a variety of marketing mediums to a range of clients. However, we do have a few speciality industries. As a result, we stand out for our skills in manufacturing SEO, social media, PR, design, and content.
A variety of your customers, from engineers and operations personnel to buyers and MD’s use search engines to look for your products or services.
SEO is valuable to companies across the globe, but in a highly competitive industry, such as manufacturing, it’s even more important to be proactive.
What you need to know within your manufacturing SEO strategy.
- Who is your ideal customer?
- Are they local, national, or global?
- What is the monetary value of a new customer?
- What common phrases / lingo do your customers use?
- Who are your competitors?
- What items or services do you get the best ROI on?
Once you have the answers to the above questions, you will be able to use this research to establish what the best methods of attracting new clients are and how you should structure your campaign.
Are you looking local, national, globally, or all three? You can keyword your content according to what you are looking for. Unsurprisingly, the local SEO promotions are the ‘low hanging fruit’ and the global rankings are difficult to achieve.
When you establish what ‘lingo’ your potential customers are using you can work out a list of key phrases that your company want to compete for. The size of your SEO budget and the number of target keywords directly affect the campaign you will be able to implement.
Your manufacturing SEO agency will also be able to create a link building strategy.
This is where our PR department come in. They generate newsworthy articles and news features which both paint your company as an authoritative voice within your industry; but also create valuable backlinks which Google use to determine where they rank your website.
You need to make sure that the key phrases you are focusing on convert. It’s all well and good ranking for a particular idiom, but if no one is buying from you off the back of it; it’s essentially useless.
The main obstacle that most manufacturing companies face is ensuring brand recognition is achieved. Following this, converting enquires into sales can be a further challenge. We will not hold back in making sure you stand out in your desired market. Following this, we measure your page views, on page activities, and bounce rate to look at how people are acting. If you aren’t getting conversions, we want to know why so that we can fix it and make your business more money.
VerriBerri are a committed manufacturing SEO agency who would love to see your strategy succeed. If you would like to find out more about how we can help you, simply click here to fill out our contact form. Alternatively, you can call us on 01376 386850. We will create an entirely bespoke proposal within 24 working hours of our conversation.