When it comes to business, your reputation is everything and when a PR crisis hits, how your company handles it can make or break your brand. Thanks to social media, your customers are now the judge, jury and executioner when your brand suffers a PR disaster. Even the smallest mistake can quickly snowball into a … Read moreEssex PR: How to Recover from a PR Disaster
With a string of sausages draped around his neck, Boris Johnson posed for pictures at Heck’s Yorkshire factory; holding two packs of ‘Boris Bangers’ made in his honour. While the pro-Brexit conservative party leadership contender saw this as a great PR opportunity, the stunt was a complete failure; with Remainers now using the hashtag #BoycottHeck … Read moreWhy Heck Sausages Proves Brands Need A PR Agency
Brexit is a daunting time for many UK businesses. It may be uncertain as to how it will affect UK businesses, but it’s vital to get your PR strategies ready for whatever outcome may happen on October 31st. Here at VerriBerri, Essex PR Agency, we understand that focusing on marketing and PR might not be … Read moreThree Ways to Prepare Your PR Strategy for Brexit
Football (or Soccer for our friends across the pond) is by far the most watched sport in the world; creating a huge opportunity for players to go out and become an individual brand away from the club using sports PR and social media. Players can quickly gain fame away from the pitch. By using social … Read moreSocial Media Crisis Management for Football Clubs and Their Players
When you own a business you will face challenges, deal with failures and definitely experience a lot of learning curves. At some point or another, businesses might even face some form of crisis. A wave of bad reviews might start to threaten the regularity of your business or a marketing campaign gone wrong can get … Read moreWhat a Crisis Management Team Can Do For You
What do eight maggots, a human tooth and one-inch nails all have in common? I know, it’s a tricky one – but believe it or not, all of these disgusting things were found in food bought from supermarkets and restaurants. In fact, just last week, Aldi had to remove thousands of frozen mixed vegetable packs … Read moreWhy Do You NEED a Restaurant PR Agency?
Have you found your business in a sticky situation when it comes to PR or other important situations? If the answer is yes, then you may need to call in the help of a crisis management team. What is a crisis management team? One minute your business could be running smoothly and then the next … Read moreDoes Your Business Need a Crisis Management Team?
Unfortunately, bad publicity can land on your doorstep when you least expect it. Whether it’s a poorly thought-out tweet or a misquote in the paper, you can never be completely sure of what damage it will do to your business’ reputation. Therefore, it’s important to make sure you know how to deal with bad publicity when … Read moreGuide to Handling Bad Publicity: Use an Expert Crisis Management Team
Regardless as to whether you’re a multi-national corporation or a close-knit team of 6 or 7, the likelihood of your business falling victim to a PR blunder is incredibly high. Depending on the situation it could have detrimental effect on your company. However, it’s not about the crisis, it’s how you choose to go about … Read moreHow Could Your Business Benefit from a Crisis Management Team?